Incorporating CSR Into Your Marketing Strategy

Whether it’s driving change in small communities, advocating for social reform, or fighting for environmental protection, making a positive impact in the world is an admirable trait. That’s why today’s socially conscious consumers want to support organizations that are proactive and impactful in the community. When a business is involved with such initiatives, it is known as corporate social responsibility, or CSR. Furthermore, a company’s CSR goals should be effortlessly incorporated into their marketing strategies and made transparent with consumers. So, how does one go about that? Check out the infographic below for more information.

Infographic provided by Points of Light, providers of corporate service consulting